Localisation Services can be defined as adapting a product or service to meet linguistic, cultural and regional requirements of a specific target market or location.
Speakeasy Singapore has been providing localisation services for over 30 years, so we know this in not a case of simply translating a text. It is equally important to get to grips with the tone, grammar and voice of the location or region being targeted.
We all see classic examples of poor translation and localisation almost daily, and whilst some of these can be amusing, they can be extremely damaging to a brand.
An Unnamed Hotel
The Manager has Personally Passed All the Water Served Here
We can help you avoid these pitfalls, and communicate with potential new customers.
Contact us today to find out more about our localisation services for: